Not an agency trying to do subscriptions. A specialist who happens to run one.
Founder & CMS Specialist, Devely
Projects completed
Total earnings
Job Success Score
Client rating
Upwork status
I spent years on Upwork building WordPress sites, Webflow builds, and custom CMS work for e-commerce brands, SaaS startups, and agencies. 191 projects. $200K in verified earnings. A 100% Job Success Score.
Somewhere around project 100, the pattern became impossible to ignore: clients didn’t want a one-time project. They wanted ongoing support — but their options were broken.
Hiring a developer meant $120K/year and a multi-month search. Posting another Upwork job meant re-explaining the same context to a new freelancer. Hiring an agency meant $150/hour and slow turnarounds.
So I built the thing I wished existed when I was on the other side of these projects: one subscription, unlimited CMS requests, 48-hour delivery, same expert every time.
First WordPress and Webflow projects. Building the track record.
100 projects completed. 100% Job Success Score maintained throughout.
Pattern confirmed: clients need ongoing support, not one-time projects.
Subscription model. Same quality. Predictable cost. 48-hour guarantee.
Websites aren’t “done” after launch. They need updates, fixes, new pages, integrations, and optimizations — continuously. Project-based pricing treats every change as a new negotiation.
Subscription pricing treats ongoing CMS work as what it actually is: an operating expense, not a one-time event. The same way you pay monthly for hosting, analytics, and your CMS platform — you should pay monthly for the development that keeps it all moving.
New quote every change. Scope creep disputes. Re-hiring for the next thing. Unpredictable bills.
One monthly fee. Unlimited requests. Predictable cost. Same expert every time. Pause or cancel anytime.
CMS development isn't a project. It's infrastructure. Treat it like one.
No onboarding chaos. No project managers. Submit, review, ship.
Not generalist web development. Specifically WordPress, Webflow, Wix, and Squarespace — nothing else. Depth over breadth.
One accountable person with a verifiable track record — not a faceless team behind a brand.
Backed by a refund guarantee, not a vague promise. Miss the deadline, you don't pay for that month.
Every number on this site is real and verifiable. "Fast" means nothing. "48 hours" means something.
These aren’t brand values invented by a committee. They’re positions I’ve
arrived at by doing the work for six years.
The best design decision is often the one you don't make. Devely's brand reflects this — no unnecessary flourishes, no inflated claims. Restraint is the signal.
Slow delivery isn't a sign of quality. It's usually a sign of poor process. 48-hour delivery isn't a selling point — it's a baseline expectation we've held for 191 projects.
Not adjectives. "Experienced" means nothing. "191 projects, 100% Job Success Score, $200K verified" means something. State the fact, let the person decide.
Devely is new. I’m not. 191 projects on Upwork, 100% Job Success Score, $200K in verified earnings across WordPress, Webflow, Wix, and Squarespace work. The pricing model is new — the underlying work isn’t.
Currently founder-led with capacity added as demand requires. Scale tier clients get a dedicated specialist assigned to their account specifically.
Any additional specialists brought on are vetted directly and held to the same 48-hour delivery standard — no anonymous outsourcing.
Active use across all four platforms daily, plus direct monitoring of WordPress, Webflow, Wix, and Squarespace release notes and API changes.
Book a 15-minute introduction call. We’ll figure out if Devely is the right fit — and
which tier makes sense for your volume.
